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NordVPN vs ExpressVPN (2020) – Two of The Best VPN Services!

Without much hesitation, it could be said that ExpressVPN and NordVPN are the champions of today’s VPN industry. Both of these VPN solutions have been around for a while, they offer great value for their price and plenty of highly advanced options. However, this is also what makes it hard to choose between the two. So, which one is better – ExpressVPN or NordVPN? Well, we are going to help you with this by comparing these two VPN services. Welcome to our ExpressVPN vs NordVPN comparison!

First, here’s a breakdown of the most important aspects of ExpressVPN and NordVPN. Take a look at the following table to compare their most prominent features.

ExpressVPNNordVPN
JurisdictionThe British Virgin IslandsPanama
LogsNo logs collected, whatsoever.No logs collected, whatsoever.
Number of Servers3,000+ servers in 90+ countries.5,200+ servers in 60+ countries.
Parallel Connections56
Encryption StandardsAES-256; OpenVPN, PPTP, L2TP/IPSecAES-256; OpenVPN, IKEv2/IPsec
Speed Reduction19% on average.38% on average.
P2P SupportYESYES
Supported PlatformsWindows, macOS, Linux, Android, iOS, Web browsers, and routers.Windows, macOS, Linux, Android, iOS, Web browsers, and routers.
VisitExpressVPNNordVPN

Next, take a look at the final scores from our reviews of these two VPN providers. Then, keep on reading to dive deep into the specifics.

ExpressVPNNordVPN
Jurisdiction, Reputation10/1010/10
Supported Platforms10/1010/10
Installation Process10/1010/10
Prominent Features9.5/1010/10
Server Count8.5/1010/10
Ease of Use10/109/10
Media Streaming & Torrenting Support10/107/10
Security & Privacy 10/1010/10
Speed & Performance9/107.5/10
Customer Support10/1010/10
Pricing9/108/10
Overall Score9.6/109.2/10

We had no choice but to create the ultimate head-to-head to find out which VPN deserves to sit on the throne. So, keep on reading our ExpressVPN Vs NordVPN comparison.

ExpressVPN vs NordVPN (2019) – Which One’s Better?

Just like in our reviews of these two VPN giants, we’ll be taking a look at every important aspect of using a VPN service. So, let’s jump right in.

Background, Jurisdiction & Reputation

When choosing between different VPN services, you’ll want to check their background information first. Always go for the VPN outside of the 14-Eyes Alliance, and pick the one with no data leaks in the past.

  • ExpressVPN: This VPN brand comes from the British Virgin Islands. It’s outside of the 14-Eyes Alliance, and it’s known for its dedication to its users. ExpressVPN has had its services reviewed by an independent party in the past, and it’s one of a few certified no-logs VPN services. And finally, this VPN has been providing free access to users from ‘problematic’ areas of the world during certain times, allowing them to unblock websites and get information from the outside world.
  • NordVPN: This VPN comes from Panama, and it’s generally known for its transparency. This is yet another independently audited VPN service, so you can be sure that no data logging is happening in the background. In addition, NordVPN is always quick to resolve any problematic points in its apps via prompt updates. And let’s not forget the fact that this VPN is the recipient of numerous VPN-related awards.

Winner: Both ExpressVPN and NordVPN are highly reputable brands – so we’ll call it a tie. No manner which one you pick, you can be sure that you’re private and sensitive data is being handled in the best way possible. 

Supported Platforms & Devices

Depending on how many devices you want to connect to the Web, you need to be careful when picking a provider. Lucky for you, both ExpressVPN and NordVPN deliver what their promise.

  • ExpressVPN: This VPN provider is based on the OpenVPN protocol, which ensures broad system compatibility. You can count on a wide range of native apps that can be installed on all popular desktop and mobile operating systems. There are also apps for Linux and even Blackberry. Of course, OpenVPN ensures that ExpressVPN can be installed even on VPN-compatible routers. Also, you can use this VPN service on up to 5 devices at the same time.
  • NordVPNWhen it comes to supported devices, NordVPN does not disappoint. It offers highly polished apps for every popular platform out there. And since OpenVPN is present here as well, you can even install in on your router. NordVPN can be used on 6 devices at the same time, which gives it a small advantage over its direct competitor.

Winner: It’s hard to pick a winner in this category since both of these VPNs are present on pretty much any platform. If we really want to nitpick, we’d go with ExpressVPN since it brings hugely helpful installation guides on its official website.

Installation & Initial Configuration

Next, let’s take a look at how easy it is to install and configure these VPN clients. After all, you want to begin using a secure connection without any hassle.

  • ExpressVPN: After signing up for a new ExpressVPN account, you can proceed to download the app. It doesn’t contain any bloatware and takes very little hard drive space. You can install and begin using the application in less than a few minutes of your time. The same applies to desktop and mobile devices. It’s also worth noting that ExpressVPN comes with numerous helpful guides that show how to install this VPN on a wide range of devices, including routers.
  • NordVPN: Just like its biggest competitor, NordVPN brings a highly polished installation method. The installation file is quite small so you don’t have to have a fast Web connection. Aside from desktop and mobile devices, NordVPN can be installed on compatible routers. However, we feel that this VPN provider should have invested more time in coming up with instructions and tutorials. Some of those are quite basic, making you turn to their support team for answers.

Winner: Once again, picking a clear winner is quite hard. However, we have to say that both ExpressVPN and NordVPN bring equally simple installation. Even complete newbies won’t have a hard time installing and getting started with these VPNs. 

Prominent Features

Our next category of the ExpressVPN Vs NordVPN comparison contains the most prominent features. So, let’s jump right in.

  • ExpressVPN: The best thing we can say about ExpressVPN is that it just works. It is rock-solid, reliable, and nails the fundamentals. Aside from that, you’ll get to use a highly polished kill-switch as well as all currently available VPN protocols. And when it comes to the most advanced features, ExpressVPN brings split-tunneling. Where this VPN truly shines is the way it lets you handle these features. It’s not overly simple but even inexperienced users will be able to dive into advanced security-related technologies.
  • NordVPN: NordVPN, on the other hand, is almost overflowing with features. We’ve talked about the kill-switch, double VPN, and Onion servers, but that’s just the start. There are special obfuscation servers, anti-DDoS servers, a paid option for dedicated IP servers, and more. All in all, you’ll find plenty of features here that can satisfy even the most demanding users.

Winner: Even though both ExpressVPN and NordVPN are hugely capable VPN services, we have to say that NordVPN is the winner of this round. You get a constant stream of new features and even ad-blocking is included. 

Server Count

Knowing the number of servers you’ll have at your disposal is a good thing. However, you also need to know in what way these servers are distributed. To check other options, take a look at our article on VPNs with the highest number of servers.

  • ExpressVPN: This provider manages a network of over 3,000 servers spread across 90+ countries. This is more than enough to meet your every need. Also, you get to test the speed of each server and pick the one with the best result. This translates to a pleasurable media streaming experience and can be especially helpful if you want to download large files.
  • NordVPN: Without any doubt, NordVPN is the most powerful VPN in terms of servers. It has more than 5,200 servers spread across the globe. Interestingly enough, this doesn’t translate to a throttle-free experience. Since double-encryption is involved, you’ll be using two secure servers at any moment. Therefore, some throttling is still present.

Winner: Even though it doesn’t have as many as NordVPN has, ExpressVPN should meet your every need. Having 3,000+ servers is an incredible power to have under your fingertips. In addition, ExpresVPN’s servers are present in 90+ countries, which is one of its biggest selling points. 

Ease of Use

Both VPNs have exceptional user interfaces, and they cater to almost every type of device under the sun. They’ve both invested a lot of time into refining their designs and making sure the experience is consistent across all clients and even their websites.

  • ExpressVPN: This provider has a simple and elegant design, with no clutter to speak of. The main screen has a big, bold power button that will connect to a ‘Smart Location.’ With a single click or tap, you can connect to the Web anonymously, without needing to mess around with settings. If you do choose to pick your own server location, there is a shortlist of recommended servers to try, or the full list of ExpressVPN’s global army of servers. There’s no immediate way to know what server to choose, but you can run a speed test (it will take about five minutes) on all the servers to determine the fastest options. And finally, ExpressVPN is limited to just three simultaneous connections, although their router client will protect every device connected to it.
  • NordVPN: This VPN greets you with a stylishly designed map of the world and a connection wizard that will find the best server for your specific need (like P2P or security). We absolutely adore how NordVPN organizes its servers into types and countries. It is always happy to make life simple by connecting you to the best server, but it also gives you the freedom to click on a country or type and get an overview of those available servers. You’ll find distance and server load to help you make the perfect manual choice. NordVPN allows double the amount of simultaneous connections (six), so you should be able to install it on pretty much every device that you own. And have a slot or two available for your friends.

Winner: Both VPNs offer exceptional ease of use, but ExpressVPN digs beneath the surface level to provide a richer experience. They are both exceptional, but ExpressVPN edges it.

Media Streaming & Torrenting Support

Planning to stream media on the Web? Do you still want to use Netflix and other media streaming services, even while using a VPN? If that’s so, keep on reading.

  • ExpressVPN: We strongly believe there’s no better VPN for streaming than ExpressVPN. It can unblock pretty much any website out there, including Netflix, Hulu, Amazon Prime Video, BBC iPlayer, and plenty more. Also, this VPN fully supports torrenting via all of its servers.
  • NordVPN: Even though it’s being advertised as a streaming-friendly option, that’s not exactly the case in practice. Even though you can unblock a nice list of websites, it can be tedious to find the one that works with the website you want to unblock. In addition, NordVPN supports torrenting only via specialized servers.

Winner: It’s clear that ExpressVPN wins this round. Without any doubt, this is the most capable VPN service for media streaming and downloading torrents. 

Security & Privacy

Privacy and security are the main reasons why people turn to VPNs. Thankfully, you can rest easy knowing that by using ExpressVPN or NordVPN, you are in safe hands.

  • ExpressVPN: Aside from the standard VPN features, ExpressVPN has a very powerful Kill-Switch that prevents data leaks when your VPN connection drops. Then, you can utilize different VPN protocols (OpenVPN, PPTP, L2TP/IPSec), depending on if you want to prioritize speed or security. There are no data leaks as per our tests, and this VPN comes with a privacy policy that nicely explains everything that happens in the background.
  • NordVPN: The flagship feature of NordVPN is double encryption, which is something that’s rarely seen these days. This means that you shouldn’t have any concerns when it comes to privacy. There are also two VPN protocols to choose from, so not as many as ExpressVPN offers. Still, NordVPN offers more than what any average user would ever need, and its list of features would make even the most highly demanding users happy.

Winner: Once again, ExpressVPN is one step ahead of its biggest competitor since it offers a larger number of VPN protocols. Even though both of these will keep you safe and sound online, ExpressVPN wins this round.

Speed & Performance

Security and privacy are great but not when they come at the cost of speed. If you’re going to connect to servers on the other side of the world, you’re going to experience slower speeds, but a great VPN will minimize the slowdown. To check out other options, here’s our overview of the fastest VPN providers.

  • ExpressVPN: There are two ways to connect to a remote server via ExpressVPN. You can run a speed test and then connect to a server manually. Or, you can let the application decide which server works the best in any given moment. As a result, you’ll experience throttle-free Web browsing and media streaming. In case you have a fast connection, to begin with, 4K streaming is not an unreachable dream. As per our tests, this VPN slowed us down by 19% on average, which is a highly respectable result.
  • NordVPN: This VPN prioritizes the security of your data of performance (speed). By default, you’ll get to use double-encryption that will keep your data 110% safe. However, this setup might be on overkill for average home users. And as a result, some throttling will happen. As our NordVPN review will you, this VPN slowed us down by 38% on average, so it’s clear who’s the winner of this round.

Winner: Without any doubt, ExpressVPN wins this round. This is one of the fastest-performing VPN services, offering great performance no matter which VPN protocol you decide to use. 

Customer Service

We were very impressed by the levels of support that these VPNs offer to subscribers. No matter which one to pick, you’ll receive answers to your question. The only difference here is how long you’ll need to wait to get an answer.

  • ExpressVPN: ExpressVPN was lightning fast in responding via live chat (which is 24/7) and via form submission on their website. You may not even need to talk to anyone because their website contains plenty of tutorials and guides to help you set up, resolve, and explain just about everything related to the service.
  • NordVPN: As good as ExpressVPN’s live chat was, we were even more impressed with NordVPN. Their support members were just as fast and we didn’t feel like they were reading from a script. However, responses to our form submissions took much longer (six hours versus ExpressVPN’s one hour) during our testing period.

Winner: When you get stuck and need a hand, ExpressVPN is doing the most to help you get back on track. However, it’s worth noting that both of these provide top-level customer service, and your questions will be answered in a timely manner. 

Pricing

ExpressVPN and NordVPN are maybe two of the more expensive VPN offerings, but having spent a lot of time with both, we feel that they are worth every penny.

  • ExpressVPN: At the moment, the most affordable plan of this VPN provider will cost you $99.95 per year (which comes down to $6.67 per month). For that money, you will receive full protection without any caveats. This means having access to 24/7 customer support and using the application without any bandwidth limitations. ExpressVPN comes with a 30-day money-back guarantee and you can use it on up to five devices at the same time.
  • NordVPN: To make a direct comparison, you should know that NordVPN has a yearly plan, priced at $83.88 (so, it’s $6.99 per month). However, you’ll find other long-term plans which bring the price down to $2.99 per month if you get a 3-year plan. Even though this pricing structure helps you save in the long-term, it requires a significant upfront investment.

Winner: These two VPN services bring comparable prices. When it comes to their annual plans, ExpressVPN is the more affordable option. However, NordVPN brings the price of its service down via its 2- and 3-year plans. 

ExpressVPN vs NordVPN: Which One Should You Pick?

ExpressVPN and NordVPN are, in our opinion, the best of the best. You can’t go wrong with whichever choice you make, but there can be only one winner, and that is NordVPN.

NordVPN has the looks of a champion and delivers the anonymity and security that you’d want from a quality VPN service. It’s just as easy to use as ExpressVPN (newbie-friendly) but also offers deeper functionality for those who want a bit more control over their VPN. So, go ahead and sign-up for NordVPN today. You won’t regret it!

Klook Review: Our Personal Experiences Travelling With Klook

We are writing this Klook review article to help our readers get a better understanding of what is Klook and to answer the question of whether Klook is legit.  We have personally made many bookings through Klook over the past year and have been working with them as an affiliate partner since April 2017, so are well positioned to write this review.

We have personally used Klook to book a wide range of travel activities in multiple countries, including Japan, South Korea, Hong Kong and Singapore, and are very happy to continue to book our travel activities with them into the future.

Note that this article is sponsored by Klook but our opinions are our own.

What is Klook?

To get started a common question is what is Klook?  Klook is a travel tech startup which is headquartered in Hong Kong.  Klook Travel Technology Limited is the proper company name and it is a private company which is expanding quickly since it was founded in 2014. 

Klook focuses on providing within destination travel requirements, such as attraction tickets, day tours and local attractions for over 120 destinations around the world.  Klook do not offer flights or accommodation.  Klook do not run tours themselves, they work with local providers in each destination to offer a large range of tour, ticket and transfer options.

The Klook website focuses on providing their travel activities in the native language of each reader and has tailored activity pages for each nationality.

Is Klook Legit?

Klook is a legit company which has been very successful so far and has successfully raised significant capital investments to help to build and expand the company worldwide.  They receive over one million bookings per month and are growing rapidly.

Is Klook Reliable?

As you can probably tell from the scale of Klook’s activities described above they need to have very reliable systems to manage all of their bookings and provide customer service.

Our Klook Travel Review

We have now made 37 bookings through Klook, ranging from day tours, attraction tickets, airport transfer, pocket wifi rentals and sim card purchases.  Our Klook bookings have been made for Hong Kong, South Korea, Singapore and Japan for travel over the past year.

Out of those 37 Klook bookings, one was cancelled shortly after booking due to lack of availability of the tour and was quickly refunded. 

The only booking we made which did not work out was one of our airport transfers in Singapore.  When we realised that our driver was not arriving we were able to work out a plan B to get to the airport.  We engaged with Klook customer assistance using the Klook app on my phone and they quickly responded and refunded our money within one week.

The other 35 Klook bookings all occurred seamlessly – we have collected tickets, rented pocket wifis, sim cards, passes, received items by mail and used both printed and Klook app QR codes on our phones to gain access to various attractions, all with no issues.

We have also worked with Klook as an affiliate partner since April 2017 and their system has been very good to track bookings made by our readers and they pay our affiliate commissions every month on schedule with no issues.

Overall we are satisfied that Klook are a very safe and reliable company to use to book your travels and would definitely recommend them.

Disneyland Tokyo Castle

Klook Customer Service

An important part of making your bookings through Klook is understanding the Klook customer service model. 

After you make your booking you will quickly receive an email to confirm your booking. Some items are instant confirmation so you should receive a ticket for these items within a few minutes.  For other items they may take 24-48 hours to confirm your booking. You will then receive another email to confirm your booking and to provide all of the details you need in terms of where to go and how to use your booking, as well as cancellations conditions.

While you are travelling you can use the Klook app to track all of your bookings and to see your confirmation details.  The Klook app is very easy to use and keep track of your trip bookings, and it also provides you with reminders for each activity.

You can also use the Klook app to contact customer service on the go, confirm information, ask questions and ask for support if something is not working they way you expected.  They usually respond quickly and are very helpful.

Klook Contact Number

Klook does not have a contact phone number prior to making a booking, the easiest options to contact them are either by email to support@klook.com or their online chat function which is easily accessible via the Klook App – go to ‘Account’, ‘Help Center’, and on the page is a popup to ‘Ask Klook’, which then has a range of options.

You will see the help number in the check out page once you are ready to complete your order.  Also, after you have completed your bookings you will have a Klook contact number provided in your booking confirmation emails.

How to Use Klook

Klook is very easy to use, either via their app or on their webpage.  Each travel activity has a detailed description of what you can book, including any limitations and the cancellation policy.  Make sure you read this information carefully before you make your booking, then select your preferred options and then add the item to your Shopping Cart.  You can then keep on shopping until you are ready to finalise your bookings.

Once you are ready to finalise your bookings, Klook will then ask for any additional information required to complete your bookings, which may include information such as passport details, flight arrival and departure information etc depending on what you are booking.  Once you are ready, add your payment information and click to proceed and your booking should quickly be finalised.

Payment options include either Visa, Mastercard, PayPal, Apple Pay, Google Pay or Alipay.

On the Klook Home Page you can select your destination o start exploring the options

Klook App Review

As mentioned above, the Klook app is a great option to both make your bookings, and also to be able to track all of your bookings while you are on the go.  You need to ensure you have access to data for this app to be useable during your trip.  The Klook app is available in both the Apple Store and the Google Play Store.  Make sure you download the app and set it up before you depart on your trip.

I also suggest you also set up Whatsapp on your phone prior to departure if you are booking any day tours or private transfers.  Most drivers will reach out to you the day before to confirm your booking and pickup location. 

In our case where our Singapore driver did not arrive we had not received a message prior, so really should have followed it up earlier.  Make sure you set up Whatsapp prior to departure as the app requires confirmation from your local phone number, so if you plan to use a prepaid sim card during your trip you may find that you cannot confirm your Whatsapp account.

Klook Discount Code

Klook also offers some great discount code deals from time to time which will be emailed to you if you have set up an account with them. 

Another really popular option is the Klook first time promo code, which enables first time users of Klook to get a discount on their first booking.  Our Klook promo code is MDE8G to get a $A5 discount off your first order.  You add the code just prior to final payment in your Klook Shopping Cart.

Klook App Bookings Page
Klook App Bookings Page

Klook Credits

Klook also has the Klook Credits loyalty program.  For every item you book and complete in Klook you receive Klook credits, which you can use to get discounts off other bookings through Klook. 

PRODUCT REVIEW: KKDAY SIM CARD IN TAIWAN

Hello, all! I wanted to share my experience with KKday, as I ordered a SIM card through them for my solo summer trip to Taipei, Taiwan. Having a SIM card with unlimited data allowed for effective public transportation and street navigation, saving precious time during my short stay in the city. Please note that this product review for the KKday SIM Card is not sponsored and is limited to my experiences.

About KKDay

KKday is a travel platform that connects travelers with local tours and activities. They make it easy for travelers to find fun and authentic experiences online in numerous countries, including TaiwanSouth Korea, and Japan. I found them through a quick Google search when researching SIM options in Taiwan.

I was able to easily navigate to Elephant Mountain in Taipei thanks to my SIM card!

SIM Card Process

The process was relatively straightforward and hassle free. Here are the basic steps to get your SIM card if you’re flying into Taoyuan International Airport (TPE):

  1. Access the KKday website.
  2. Read through the SIM card options and select.
  3. Place the order specifying the approximate pick-up time.
  4. Locate the KKday booth in the terminal arrival area when you land at TPE.
  5. Show staff your passport and boarding pass to collect your SIM.
  6. Install your SIM card. Make sure you check it works before leaving!
  7. Use your SIM card for the desired number of days.

Pros of KKday SIM Card

Easy: SIM cards can be purchased in advance online with a credit card.

Inexpensive: I paid ~$10 USD for my 3-day 4G SIM with unlimited data.

Convenient: SIM cards can be picked-up in Terminal 1 and 2 at the Taoyuan Airport in Taipei. The Terminal 1 booth is open 24 hours while Terminal 2 is open 5:30 am to 1:00 am. You need to specify which terminal you will be picking up your SIM from upon placing your order.

Reliable: Chunghwa Telecom is the carrier and provides fast, reliable service throughout Taipei. The only place with slightly spotty service was in the mountainous Jiufen area outside of the city center.

Cons of KKday SIM Card

Purchase limitation: You can only purchase one SIM card per person.

Non-reloadable: To my knowledge, this specific SIM card cannot be topped-up or loaded with more data after it expires. (I would have preferred to re-use the SIM card upon future trips to Taiwan.) If you would like a reloadable SIM option, you would need to purchase from a provider shop rather than KKday.

Processing time: Orders must be placed by 4:00 pm two days prior to the day you plan to pick-up your SIM. For example, if you wish to pick up your SIM card on November 13, you must complete your online booking before 4:00 pm on November 11.

Travel Tips

  • It is easier to purchase a SIM card in the airport compared to in the city. I recommend purchasing from KKday or other providers before leaving the airport.
  • Make sure your phone is unlocked. If it is not, you will not be able to use the SIM card.
  • Starting in 2019, your phone will need to be 4G compatible for the SIM to properly operate in Taiwan.

As a woman who frequently travels solo, having a phone with data relieves some travel anxiety and makes me feel safer. Although I do not always opt for SIM cards, they make short trips much easier. I recommend using KKday if you’re visiting Taipei because their SIM service is easy, cheap, and convenient! For more detailed information, visit this webpage.

ALLEGRO – all you need to know about the best Polish online marketplace

The popular online marketplaces to trade your goods in most European countries include eBay and Amazon. However, the same platforms will not bring you the desired sales if you are in Poland. Why? People from Poland prefer Allegro to these platforms, as their favorite online marketplace to get all the items they want.

And with over 21 million registered users and 17 million visiting customers every month on Allegro.pl, Allegro has managed to hold a significant position in Poland.

Allegro – the top Polish online marketplace

Allegro is one of the leading technology-driven trading companies in Poland and in Europe. Allegro was founded in 1999 in Poznań and today has offices also in Warsaw, Toruń, Wrocław, and Kraków. At the very start, the company created by just a few people was headquartered in the basement of a computer wholesaler and the first version of the site fitted on just one floppy disk. The e-commerce market in Poland was still in its infancy at that time, and Allegro was one of the businesses that contributed the most to its growth. Since then, over a dozen or so years, the company has undergone a huge transformation. From an auction site for hobbyists, it has evolved into the most popular e-commerce platform. Allegro currently employs over 1,800 people, nearly half of whom are top-class experts in technology.

With almost two decades of existence, the Allegro platform has evolved to become the most trusted Polish online marketplace. According to the report “E-commerce in Poland 2019” conducted by Gemius – a renowned market research company, revealed that 80% of respondents identified the Allegro platform as their preferred brand in the e-commerce industry.

Furthermore, only 13% of the respondents, who were mostly online shoppers in Poland, linked eBay and e-commerce. Additionally, a statistical report released by Aukcjostat.pl showed a significant disparity between the two Internet auction platform’s market share, with Allegro claiming a remarkable 82% and eBay a paltry 1%.  

21 million accounts have been created on the platform so far. Customers buy over 1.2 million products every day, of which over 95% are new items, sold at a fixed price, with a warranty and insurance. Allegro offers modern on-line financial services, such as 0% instalments, renewable instalments Raty Od.nowa and leasing. Allegro is home to over 125,000 merchants: not only the world’s biggest brands, but mostly small and medium Polish enterprises. Allegro continues to improve standards on the e-commerce market by fostering consumer rights and supporting the development of entrepreneurship.

A significant part of the Allegro Group, Allegro is a top e-commerce company. The brand owned also PayU – an online payment system, Ceneo – a price comparison site, and other top services, including OtoMoto and Bankier (*Corrigendum: PayU, OtoMoto and Bankier are not in our group since end of 2016).  

The progress and regression of eBay over the last decade in the Polish market can be considered as a typical example of how renowned global brands stand the risk of losing their top spots to local, stronger competitors.

Allegro has successfully dominated the Polish online market due to a couple of reasons. The first is the excellent management it has enjoyed over time, and its continuous strive to improve its brand image with the view to become an acknowledged leader in the Polish market.

Allegro vs. Amazon – the differences

At Allegro portal each product from every company is sold individually. For instance, a seller that wants to put a product up for sale on Allegro is required to create a different card for that product. Such card must contain all the information about the product, including the name, photos, description, technical information, price, etc.

Thus, in a situation where several sellers are offering the same products, each seller will provide its product card. When a buyer search for the particular product, there are several cards displayed, each from different sellers. This gives the buyer the opportunity to make comparisons easily and settle for the best. Amazon, on the other hand, uses a single product card for each product, and buyers can only choose their preferred seller from a list.   

Allegro came into existence in 1999 as an auction site. While the purpose of the site remains the same, there has been a slight change in its mode of operations – sales no longer follow the auction model. The prices of products are now fixed, but there are slight differences across different sellers.

Top Polish marketplace – what is the future?

The Allegro brand is very much prominent, so much that it had pushed eBay into luring Polish clients by removing the listing fee for issuing two years ago. As part of its plans to enter the Polish market fully, Amazon opened a fulfillment center in Wroclaw in 2014.

Another emerging online marketplace in Poland is AliExpress, perhaps because it sells certain exotic items that are not available on Allegro.  

Selling on Allegro in Poland

Registration and setting up a method of payment

Registering on Allegro is simple. Simply sign up at allegro.pl by clicking on “My Allegro->Sign Up” and following the instructions. You will find a link on your Allegro account that helps you to create your PayU account, which you will use in receiving all funds from Allegro.

Bank account

You do not need a local bank account to start selling on Allegro. You can transfer all your funds from PayU to other bank accounts.  

Currency

The only acceptable currency on Allegro is Polish Zloty (PLN), thus PayU stores and sends the funds in PLN. However, your local bank can help you covert the PLN into your preferred currency.

Standard and recommended shipping and returns policies

It is highly advisable that you offer free shipping. Likewise, providing a local return address is highly recommended, although not compulsory.    

Acceptable type/size of sellers and suitable products

Every size or type of sellers is welcome on Allegro, likewise all products.  

Handling stock

For best results, it is highly recommended that you get a local warehouse.  If, for any reason, you are unable to secure one, offer quick and free shipping for your products.

Other specifics

Offer listings and customer service in Polish language. The listing design on Allegro can be customized, so get the best out of this by adding relevant information.

Conclusion

Apart from the difference in currency and language, there is no much difference in how Allegro works compared to other top online marketplaces of the world. While you can sort the currency difference with your local bank, a Polish speaker will help you to get started whenever you are ready.